Sturgis Motorcycle Rally at The Rally at Exit 55

Sturgis Motorcycle Rally at The Rally at Exit 55

2026 Black Hills Rally at Black Hills Harley-Davidson

BHHD dealership hours of operation will be:

August 1st, 2026 – August 4th, 2026 8am to 6pm
August 5th, 2026 – August 14th, 2026 8am to 8pm
August 15th, 2026 8am to 6pm
August 16th, 2026 8am to 4pm 

Vendor hours of operation will be:

"Pre-Rally Rollout" - select vendors open:

August 1st, 2026 – August 2nd, 2026 8am to 6pm

"The Rally at Exit 55" - All vendors open:

August 5th, 2026 - August 6th, 2026 8am to 6pm
August 7th, 2026 – August 12th, 2026 8am to 8pm
August 13th, 2026 – August 14th, 2026 8am to 6pm
August 15th, 2026 8am to 12pm

See the 2025 Vendor Map here

Vendor info

2025 Dealership Lot Vendors

A10 Moto / TES Covers
Access Lock & Key
AdvanblackBad Dog Tools
Bamco Motorsports
Bandanas by Michelle
Biker Bar 
Black Hills IV Wellness Spa
Black Label Performance
BugSlide®️
Bulldog Leathers
CiroCMC Motorsports
Coastal Moto
Commemorative Firearms
CondorCovingtons Customs
Custom Engraving
CUTCO CUTLERY
D&D Exhaust
Daiwa By U.S. Jaclean, Inc
DarkhorseDrag Specialties
Dunlop Motorcycle Tires
www.elitemototech.store
Factory 47
Family Catering
Figurati Designs
Fit-Ear
Flagpole Farm
Fox Factory
GbrakesGlobal Quality Technologies, LLC
Grip Edge Tools
Hard Drive
HiDow Tens/EMS Massage Guns
Hofmann-Designs
Icicles Eyewear
Inferno USA Eyewear
Khrome Werks
Klock Werks
KOSOKraus Motor Co
KST KustomsLegacy Steel Buildings
Legend Suspensions
London Bridge Jerky Company
LorimcoMain Street Photo
Monster Brite LED's
Motorcycles & Coffee, Schampa, Stuffsack
MotorDog69Motul USA, inc
Nino 925
Nowaskey Extreme Performance
Öhlins USA
Outdoor Republic
PatchStopPerformance Machine / Burly Brand
Pin Ultimate
Progressive Suspension 
PSRRabacondaRCTAARekluse 
RickRakRiddle's Jewelry
Ride Power
Rockford Fosgate
Russ Brown 
S&S Cycle
Saddlemen 
SANTORO BIKER JEWELRY
SBC Performance
Silencer Central
Siouxicide Choppers
Skinny Guy Campers
Smokin Red White & Blue
SMT Performace Wheels
Soundz
Southern Specialties
SP-Connect
Speed Dealer Performance
Step N Glitz
The Fix Expresso
The UPS Store
Thrash's Tattoo
ThunderMax/iRIDE
Trask Performance
Tribe America Leather
True-Track 
Ultra Band USA
Vance & Hines
VizonXWheeldock
Whiskey Towers
Wild Ass Seat Pads
Wizard Products
Woodlawn Baggers Performance Div.
Xotic Customs
Xtreme Kustom Paint
YTM Enterprises
Z Clear




2025 Vendor Park Vendors

AMERICAN IRON OUTFITTERS
BADBOYZ CYCLEZ
BIG BEAR PERFORMANCE
BIKERS LEATHER
BREEZY RYDER
BLACK SHEEP CO
DDL PRODUCTS
DR. JEKILL & MR. HYDE EXHAUST
ELDORADO TRAILER SALES(RENEGADE)
EMPORIUM SUNGLASSES
EXTREME AUDIO
FASTER MOTO DECALS
Harley-Davidson Demo Truck
HEAD OR TAILS
IRON BRAID
LOADALL
MASTER LUGO
NILES CITY KNIVES
OPTIC ARMOR
PIG DADDY DETAIL
PURPLE SLICE
QUAD LOCK
REFLECTIONS IN METAL
SANTORO BIKER JEWELRY
SERGEANT POPPERS
SEPIO GUARD
SINISTER SOUND
SHOTGUN SHOCK
STREETVISE
THE COWPOKE CAFE
THE FAIRING XCHANGE
THE UNSEEN 10:18 
THIRSTYROCK HYDRATION GEAR
TIME OUT TRAILERS
TINDER BOX CIGAR LOUNGE
TOL BUILT
WIDE OPEN CUSTOM
XTREMEBIKES / AMSOIL